All lenders are legitimate in one way or another, the downfall here is the interest rates. You need to be able to understand what APR is, the repayment period and the cost of rolling over the loan. When you are applying look for the small print on the about page or in the footer of the website. By law, these conditions are meant to be displayed for payday loans.
With traditional lending, you might need some form of collateral to secure a loan. Even if you do not need to have assets in-hand, finalizing a loan often takes more than 30 days. That's too much time when you have a monthly bill that needs to be paid now. To get cash loans fast, you need a different type of lender. LendUp offers cash loans with fast approval and transfer times, helping you get the money you need when you need it.