U.S. Senator Elizabeth Warren (left) talks with Consumer Financial Protection Bureau Director Richard Cordray after he testified about Wall Street reform at the 2014 Senate Banking Committee hearing. (Jonathan Ernst
Alternative Financial Services: Innovating to Meet Customer Needs in an Evolving Regulatory Framework, by John Hecht, Research Analyst, Stephens Inc. (now at Jefferies & Company Inc.) (February, 2014).
WERTH: So, what did Fusaro do when he set up a randomzed control trial where he gave a group of borrowers a traditional high-interest-rate payday loan and then gave another group of borrowers no interest rates on their loans and then he compared the Two and he found out that both groups were just as likely to roll over their loans again. And we should say, again, the research was financed by CCRF.
Under government fire, this appears, based on the business model, to be true-not only would the regulations eliminate the very loans from which the industry makes its money, but they would also introduce significant new underwriting expenses on every loan.
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FULMER: We have to wait for the final proposal rules to come out. But where they appear to go is down a path that would simply eliminate a product instead of reforming the industry or better regulating the industry.
There’s one more thing I want to add to today’s discussion. The payday-loan industry is, in a lot of ways, a simple target. But the more I think about it, the more it looks like a symptom of a bigger problem, which is this: remember, to get a payday loan, you need to have a job and a bank account. So what does it say about an economy in which millions of working people make so little money that they can not pay their bills, that they can not absorb one hit like a ticket for smoking in public?
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WERTH: I was, and what he told me was that although Hilary Miller was making substantial changes to the paper, CCRF did not exercise editorial control. That is, he says, he still had complete academic freedom to accept or reject Miller’s changes. Here’s Fusaro:
Fulmer’s firm, Advance America, runs about 2,400 payday loan shops, across 29 states. All in, there are roughly 20,000 payday shops in the U.S., with total loan estimated at around $ 40 billion per year. If you were back to the early 1990s, there were fewer than 500 payday-loan stores. But the industry grew as many states relaxed their usury laws – many states, but not all. Payday lending is prohibited in 14 states, including much of the north and in Washington, D.C. Another nine states allow payday loans but only with more borrower-friendly terms. And that leaves 27 states where payday lenders can charge in the neighborhood of 400 percent interest – states ranging from California to Texas to Wisconsin to Alabama, which is what drew President Obama there.
The bigger problem for payday lenders is the overhead. Alex Horowitz, a research manager at the Pew Charitable Trusts, says that two-thirds of the fee payday lenders collect are spent just keeping the lights on. The average storefront serves only 500 customers a year, and employee turnover is ridiculously high. For example, QC Holdings, a public traded nationwide lender, reported that it had to replace approximately 65 percent of its branch-level employees in 2014. “The profits are not extraordinary,” Horowitz says. “What is extraordinary is the inefficiency.”
Indeed, even those who work in the industry recognize that these loans are imperfect solutions to the growing demand for small loans. John Weinstein, a third-generation check casher and the president of Check Center, told me that he recognizes the problems (mentioned in a series of recent Pew reports) associated with repeat borrowing. Weinstein believes that “changes in the industry are inevitable.”
raise cash. To get a payday loan, you need to have a job and a bank account. According to Pew survey data, some 12 million Americans – roughly 1 in 20 adults – take out a payday loan in a given year. They tend to be relatively young and earn less than $ 40,000; they tend to not have a four-year college degree; and while the most common borrower is a white female, the rate of borrowing is the highest among the minorities.
payday lenders work is over their collection process. The truth is you can not be made to repay more than you can afford. We can tell you how much that is and crucially we can help you prove that to the payday lender.
Demand for small-dollar loans may be rising partly because of the growing availability of payday loans. But a more significant factor seems to be that an increasing number of people are unable to make ends meet. Real wages have declined significantly since 1972, and more than a quarter of people in the U.S. have no emergency savings whatever. The demand for payday loans remains because the wages of these Americans are not sufficient to pay for basic needs, much less put something aside. Meanwhile, mainstream financial services have all but left low-and-moderate-income groups. And the incentives that enable higher-income earners to save and invest are nonexistent for those with lower incomes.
Whatever you want to call it – wage deflation, structural unemployment, the absence of good-paying jobs – is not that a bigger problem? And, if so, what’s to be done about that? Next time on Freakonomics Radio, we will continue this conversation by looking at a strange, controversial proposal to make sure everyone’s got enough money to get by.
To date, the debates about payday loans have been focused solely on the supply side of the issue-the payday lending-and not on the demand side-the borrowers. Lately, however, the body of research in the latter has been growing. A recent report by the Center for Financial Services Innovation highlights several categories of small-dollar credit borrowers. Tambu is not representative of the entire payday market, but according to the center’s research, borrowers seeking loans because of an unexpected expense represent thirty-two per cent of the over-all market. Policy recommendations, however, are focused on the regulation of the industry, rather than on the conditions that lead people to seek out small, expensive loans in the first place.
The Military Lending Act Five Years Later: The High-Cost Small Dollar Loan Market, and the Campaign against Predatory Lending, by Jean Ann Fox, Consumer Federation of America (May, 2012).
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Donald Trump allegedly told the porn actress Stormy Daniels in a hotel room in Lake Tahoe in 2006. “After that proposal, you will be able to go on [The Celebrity Apprentice] as Daniels told Anderson Cooper on 60 Minutes on Sunday night, she went to the bathroom, and when she came out, Trump had relocated herself to the end of the bed. It was clear, she said, what she assumed would happen next.
Ally Hockenberry, Arwa Gunja, Barack Obama, Bill Healy, Bob DeYoung, Caroline English, Christopher Werth, Diane Standaert, Donald Morgan, Elizabeth Dole, Greg Rosalsky, Hilary Miller, Jamie Fulmer, Jay Cowit, Jonathan Zinman, Kasia Mychajlowycz, Marc Fusaro, Merritt Jacob, Patricia Cirillo, Pew Charitable Trusts, President Obama, Ronald Mann, Scott Carrell, Sebastian McKamey
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After studying the millions of payday loans, the Consumer Financial Protection Bureau found that 67 percent went to borrowers with seven or more transactions per year, and the majority of borrowers paid more in fees than the amount of their initial loan. This is why Diane Standaert, the director of state policy at the Center for Responsible Lending, says 36 percent interest-rate cap, says, “The typical borrower experience involves long-term indebtedness-that’s core to the business model.”
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approval. See your local store for more details and additional disclosures. Checks or money orders may be issued instead of cash. Licensed by the California Department of Business Oversight pursuant to the California Deferred Deposit Transaction Law and Finance Lenders Law. Licensed by the Delaware State Bank Commissioner to engage in business in Delaware. Delaware Licensed Lender License #s: 6996; 4472; 9644; 4474; 8061; 6971; 7092; 8052; 6076; 7400; 4473; 7556; 010431; and 012075. Rhode Island Licensed Check Casher. In Ohio, loans offered by Advance America Small Loans of Ohio, Inc. Lic. # SM501671. Credit services offered by ACSO of Ohio, Inc. d
The Twisted Economics of Payday lending can not be separated from its natural predatory. The industry has always insisted that its products are intended for short-term emergency use and that it does not encourage repeat borrowing-the debt trap. “It’s like the tobacco industry saying that smoking does not cause cancer,” says Sheila Bair, former president of the Federal Deposit Insurance Corporation. Study after study has found that repeating borrowing accounts for a large share of the industry’s revenues. Flannery and Samolyk found that “high per-customer loan volume” helps payday lenders cover their overhead and offset defaults. At a financial-service event in 2007, Daniel Feehan, then CEO of the payday lender Cash America, said, according to multiple reports (here and here), “The theory in the business is that you have got that customer , work to turn it into a repetitive customer, long-term customer, because that’s where the profitability is. ”
Diane Standaert is the director of state policy at the Center for Responsible Lending, which has offices in North Carolina, California, and Washington, D.C. The CRL calls itself a “nonprofit, non-partisan organization” with a focus on “fighting predatory lending practices.” You’ve probably figured out that the CRL is anti-payday loan. Standaert argues that payday loans are often not used how the industry markets them, as a quick solution to a short-term emergency.
To be sure, some payday lenders engage in abusive practices. During the month I staffed the Predatory Loan Help Hotline operated by the Virginia Poverty Law Center, I heard a lot of stories from people who had been harassed and threatened with lawsuits by businesses that routinely flute existing regulation.
But when I staffed the window at Check Center, I was instructed to urge customers to take out the smallest possible loans that would serve their needs. And before I worked the phones as an agent collections, I was required to read the Fair Debt Collections Practices Act, which limits what lenders can say and do in the process of trying to get borrowers to repay their debts.

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