Race Matters: The Concentration of Payday Lenders in North Carolina, by Uriah King, Wei Li, Delvin Davis and Keith Ernst, The Center for Responsible Lending (March, 2005).
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MANN: If you did not know what to do, that’s what you’re going to do, that’s just what it’s going to do because the data at least suggests that most people do have a fairly good understanding of what’s going to happen to them.
DeYOUNG: They do not overdraft the checking account and take out the payday loan because they’ve done the calculus. That overdrafting on four or five checks at their bank is going to cost them more money than taking out the payday loan.
Fulmer’s firm, Advance America, runs about 2,400 payday loan shops, across 29 states. All in, there are roughly 20,000 payday shops in the U.S., with total loan estimated at around $ 40 billion per year. If you were back to the early 1990s, there were fewer than 500 payday-loan stores. But the industry grew as many states relaxed their usury laws – many states, but not all. Payday lending is prohibited in 14 states, including much of the north and in Washington, D.C. Another nine states allow payday loans but only with more borrower-friendly terms. And that leaves 27 states where payday lenders can charge in the neighborhood of 400 percent interest – states ranging from California to Texas to Wisconsin to Alabama, which is what drew President Obama there.
“I’m a working woman again,” she told me, in the common room of the old apartment where she now lives, in California’s Inland Empire. Gordon has worked a number of odd jobs throughout his life-as a house cleaner, a home health assistant, a telemarketer, a librarian, a fundraiser-but at many times in his life, he did not have a steady job that paid in Social Security. She did not receive a pension. And she definitely was not making enough money for retirement.
Many Americans still could not secure loans at that rate; their risk of default was deemed too great. Some of them eventually turned to the mob, which grew strong during the Prohibition.
Some other academic research we’ve mentioned today does not recognize the role of CCRF in providing industry data – like Jonathan Zinman’s paper which showed that people suffered from the disappearance of payday-loan shops in Oregon. Here’s what Zinman writes in an author’s note: “Thanks to the Consumer Credit Research Foundation (CCRF) for providing home survey data. CCRF is a non-profit organization, funded by payday lenders, with the mission of funding objective research. CCRF did not exercise any editorial control over this paper. ”
In a vicious cycle, the higher the permitted fees, the more stores, the lesser customers each store serves, so the higher the fees need to be. Competition, in other words, does reduce profits to lenders, as expected – but it seems to carry no benefit to consumers, at least as measured by the rates they are charged. (The old loan sharks may have been able to charge lower rates because of lower overhead, although it’s impossible to know.) Mayer thinks the explanation may have more to do with the differences in the customer base: Because alternative alternatives were sparse back then, these lenders served a more diverse and overall more creditworthy set of borrowers, so default rates were likely lower.)
Consumers have multiple types of loans from which to choose, including home loans, car loans, credit card advances, and home equity loans. Online installment loans are designed to help when you need a short-term loan fast and have a bad credit or even no credit.
DEYOUNG: Oh, I think that our history of usury laws is a direct result of our Judeo-Christian background. And even Islamic banking, which follows in the same tradition. But clearly interest on lent or borrowed money has, has been looked at non-objectively, let’s put it that way. So the shocking APR numbers if we apply them to rent a hotel or rent a car or lend your father’s gold watch or your mother’s silverware to the pawnbroker for a month, the APRs come out similar. So the shock from these numbers is, we recognize the shock here because we are used to calculate interest rates on loans but not interest rates on anything else. And it’s human nature to want to hear bad news and it’s, you know, the media understands this and so they report bad news more often than good news. We do not hear this. It’s like the houses that do not burn down and the stores that do not get robbed.
Tambu and I sometimes stayed in the sun on the steps outside the building during our lunch and coffee breaks. When I told her about my research, she volunteered to tell me her own story of how she ended up both giving out loans and taking them out herself.
Lisa J. Servon is a professor and former dean at the Milano School of International Affairs, Management, and Urban Policy at the New School. She studies and conducts research in the areas of urban poverty and economic development. Her books include “Bootstrap Capital: Microenterprises and the American Poor” and “Bridging the Digital Divide: Technology, Community, and Public Policy.”
Now, however, the storefront-payday-lending industry is embattled. In 2006, after the outcropping of payday lenders near military bases, Congress passed a law capping at 36 percent the annualized rate that lenders could charge members of the military. In response to pressure from consumer advocates, many states have begun trying to reinforce the industry, through either regulation or outright banners. Lenders have excelled at finding loopholes in these regulations. However, according to Pew, the number of states in which payday lenders operated has fallen from a peak of 44 in 2004 to 36 this year. Nationwide, according to the Center for Financial Services Innovation, “single-payment credit” -so named because the amount of borrowed is due in one lump sum-barely has grown from 2012 to 2014.
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The explanation for this is not simple, and a variety of economic jargon floats around the issue. But it’s all started with this: The typical payday-consumer loan is too desperate, too unsophisticated, or too exhausted from being treated with disrespect by traditional lenders to engage in shopping. So demand is what economists call price tax. As Clarence Hodson, who published a book in 1919 about the business of small loans, put it, “It is not possible for bargain to benefit with cupidity.” In its last financial year, Advance America, one of the country’s largest payday lenders, wrote, “We believe that the main competitive factor is customer service, rental, convenience, speed, and confidentiality.” You will notice it did not mention the price.
A payday loan is a short-term loan to cover your spending needs. It is secured against your future paycheck. Cash advance payday loans have grown in popularity over the years and are used by millions of people like you to pay for unexpected expenses that arise. If there is an emergency and you need money quickly, a cheap personal loan can help. Just be sure to only borrow what you can afford to pay back when you pay your next paycheck.
DEYOUNG: Studies that have looked at this have found that once you control for the demographics and income levels in these areas and these communities, the racial characteristics no longer drive the location decisions. As you can expect, business people do not care what color their customers are, as long as their money’s green.
Freakonomics Radio is produced by WNYC Studios and Dubner Productions. Today’s episode was produced by Christopher Werth. The rest of our staff include Arwa Gunja, Jay Cowit, Merritt Jacob, Greg Rosalsky, Kasia Mychajlowycz, Alison Hockenberry and Caroline English. Thanks also to Bill Healy for his help with this episode from Chicago. If you want more Freakonomics Radio, you can also find us on Twitter and Facebook and do not forget to subscribe to this podcast on iTunes or anywhere else you get your free, weekly podcasts.
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DeYOUNG: Right now, there are very little information about rollovers, the reasons for rollovers, and the effects of rollovers. And without academic research, the rule is going to be based on who shouts the loudest. And that’s a bad way to write law or regulation. That’s what I really worry about. If I could advocate a solution to this, it would be: identify the number of rollovers at which it has been revealed that the borrower is in trouble and is being irresponsible and this is the wrong product for them. At that point the payday lender does not flip the borrower into another loan, does not encourage the borrower to find another payday lender. At that point the lender’s main is then switched into a different product, a long term loan where he or she pays it a bit bit every month.
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heavy users, whose predictions are really bad. And I think that group of people seems to fundamentally not understand their financial situation.
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The CFPB does not have the authority to limit interest rates. Congress does. So what the CFPB is asking for is that payday lenders either thoroughly evaluate the borrower’s financial profile or limit the number of rollovers for a loan, and offer easy refund terms. Payday lenders say even these regulations may just be put out of business – and they may be right. The CFPB estimates that the new regulations can reduce the total volume of short-term loans, including payday loans but other types as well, by roughly 60 percent.
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